Money Makers Mentor

Octane AI Raises $4.25 Million in Seed Funding

Real-time marketing platform, Octane AI, raised $4.25 million in seed funding. The San Francisco-based start-up enables brands to run marketing campaigns on-site. With Octane AI, brands are also able to reach consumers through SMS, and Facebook Messenger.

In 2016, co-founders Matt Schlicht and Ben Parr saw a shift in the marketing industry. Businesses were switching from the one-way platform of email-based marketing to a more sociable, conversational approach. “I was in China the year before, and I saw how everything — from communication to commerce — happened in WhatsApp, and I knew that was going to be the future.” Matt Schlicht, CEO and Co-founder of Octane AI, told The Buttonwood Tree.

In addition to personalized automation for sellers, Octane AI recently announced The Shopify …

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